Let’s face it: today’s technology is miles ahead of the technology from even ten years ago, and it’s improving at an exponential rate. Standard definition is hardly standard anymore; now 1080p high definition is the norm for most types of screens. And the new high definition – 4K Ultra HD – is a full four times sharper than regular HD!
With flatter, thinner screens that support ever higher resolutions, it’s clear that our hardware has surpassed our expectations and given us the possibility for the absolute top-of-the-line screen quality when it comes to audio/visual solutions. So what’s left? Where do we go from here, and how can we possibly improve upon what we already have?
The answer, which many overlook, is content. Sure, we may have the means to display amazing images and videos on super-sharp screens, but we also need the right content to actually put on those screens, and an easy way of doing so.
That’s why video wall software has become just as important as the actual hardware. Video wall installations are ideal for a wide variety of environments, from retail to education to entertainment, but often the content management systems can be complicated and time-consuming.
With the right video wall software, you should be able to manage your content with ease. That’s the next step in technological innovation: not just improving the hardware, but improving the ways that we add and manage content. We’re moving towards a world where content is king, and management that is both intuitive and user friendly is the name of the game.
Software also adds a level of customization that allows you to really make the content reflective of your identity or brand. Customization is increasingly important in today’s world where we are constantly inundated with information that can seem generic. With software that lets you customize your content, you can create something that is completely unique to you and your company. This is perfect for when you want to stand out in advertising or create dynamic presentations to showcase your business.
The right software allows users to program and schedule content so that it will play at specific times-perfect for planning ahead. There are usually plenty of configurations available as well, like picture in picture. Software is also useful when you want to use a combination of different media sources, such as CD/DVD players, cameras, the internet, and more.
The future of AV technology is content management, so instead of just thinking about the right hardware, consider also a system that comes with integrated and intuitive software.